Discovery+ Trending Audio

01 — The Brief

The Instagram account of Discovery+ mostly comprised of memes and snippets from its video bank.

This time, the client wanted to hop on reels and online trends to increase engagement and relating to the audience.

The Result

The reel was played 30,000 times!

1,000,000

views in less than 24 hours.

3,000

new accounts reached.

17%

increase in followers.

Fatema Asif Hararwala

Toronto, ON M3L 1K9 | (437) 970-1207 | fatema.asif.h@gmail.com

© Fatema Asif Hararwala, 2024